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Tag Archives: Jim Koch

Utopias a rare find worth the search

utopiasJim Koch is an iconic figure in the American craft beer scene and this fall his Boston Beer Company, better known as Samuel Adams, is releasing the 10th iteration of its iconic brew Utopias. Created only once every other year, this extremely limited edition beer is one of the world’s most sought-after brews.

Koch, a sixth-generation brewer, almost did not follow in his predecessor’s footsteps. He went to college at Harvard where he earned three degrees before beginning a career in management consulting. But, the siren song of beer kept pulling at him. And, with his great-great grandfather Louis Koch’s recipe for a spicy Vienna-style lager in hand, he brewed the first of what would become Boston Beer’s flagship brand – Samuel Adams Boston Lager — in his kitchen.

Not long after that, Koch invested $100,000 of his own money and additional funds raised from investors that included friends, family and former classmates to found the Boston Beer Company in 1984. With the specter of his family’s 13 brewery failures looming over him, Koch was determined to make Samuel Adams a success.

Over the next 13 years, Koch grew his business by leveraging other brewery’s excess capacity in a process known as contract brewing. Then, in 1997, he purchased the Hudepohl-Schoenling Brewery in his home town of Cincinnati, Ohio. This helped the flourishing company free itself from contract brewing and accelerated its growth.

Utopias got its start in 1994 with the first release of a new beer style brewed by Samuel Adams called Triple Bock. The opaque, black brew was the strongest beer ever brewed at the time a whopping 17.5% ABV. Described as similar in taste to a port wine, Triple Bock was brewed with maple syrup, aged in spirits barrels and presented in distinctive cobalt-blue bottles. Only three vintages of the brew were created in 1994, 1995 and 1997.

Not content with creating the world’s first triple bock, Koch began thinking about what he could fashion to commemorate the coming new millennia. The result with an American Strong Ale he appropriately named Millennium. Koch again pushed the envelope on alcohol content with this brew settling in at 20% ABV. Millennium was only brewed once.

With two big beers under his belt, Koch wanted to create a beer that would be produced every other year. The beer, which he decided to call Utopias, would be bigger than its predecessors and would be blended with the base beer that has matured in scotch, cognac and port barrels. The first release, in 2002, weighed at 24% ABV with subsequent releases reaching 29% ABV.

Brewed to be a complex beer, Utopias consists of three different varieties each of hops and malt. Spalt Spalter, Hallertau Mittelfrueh, and Tettnang Tettnanger hops provide a slight amount of bitterness to the brew while Samuel Adams two-row pale malt blend, Caramel 60, and Munich malts provide sweetness along with maple syrup.

So, what should you expect Utopias to taste like if you are lucky enough to get your hands on a bottle of this illusive beer? Many compare it to a fine cognac or sherry. It contains no carbonation and pours inky black. A new bottle will be hot with alcohol, but also flavors of leather, cherry, molasses and toffee. Upon aging a few years, the alcohol hotness should drop off and the other flavors will intensify.

With only 13,000 bottles available this year, expect Utopias to be a hard bottle to find. But, if you find it and the $199 price tag doesn’t scare you away, you will be rewarded with a truly remarkable beer worthy of savoring only on the most special of occasions.

 

 

 

 
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Posted by on December 18, 2017 in Beer, Beer Releases

 

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Helping brewers for almost 20 years, Florida Brewers Guild holds first conference

For updates and information from the Florida Brewers Conference, keep an eye on the Folio Weekly Pint-Sized Facebook page.

brewers_Guild_conferenceThe art of brewing beer is more than just combining a few ingredients, boiling them at the proper temperature for the appropriate amount of time and allowing the resulting liquid to ferment. Brewing requires knowledge of what is legally allowed to be brewed, of who can supply ingredients and packaging and how beer can be distributed. In addition, brewers must be savvy small businessmen with a handle on how to keep books, how to manage employees and who to turn to for legal assistance.

That is where the Florida Brewers Guild comes in.

“The Guild,” explained Florida Brewers Guild Executive Director, Sean Nordquist. “First and foremost, exists to help support Florida brewery’s rights and interests.”

Formed more than 20 years ago by Tampa area brewers, the Florida Brewers Guild is the trade organization for the state’s breweries. They exist to help brewers by promoting and sponsoring events, educating consumers and insuring the Florida legislature hears craft brewery’s voices over the thunderous din of macro-brewers, distributors and other special interest groups.

In a time when some experts and industry insiders are opining that the breakneck speed of craft beer’s growth is beginning to slow, Nordquist remains optimistic.

Statistics compiled by the Brewers Association, the national trade organizations that represents craft brewers, show that Florida is 10th in the nation for number of breweries, but only 43rd in breweries per 100,000 persons. That gap, Nordquist believes, leaves a lot of room for more breweries to open and thrive in the Sunshine State.

“We are going to continue to see new breweries popping up seemingly every week,” Nordquist enthused. “Some will make it, some will not. It’s going to come down to those that have a combination of a great product, good business practices and local consumer support.”

He also sees a trend for hyper-local nano-breweries like the recently opened Hyperion Brewing Company and the soon-to-open Main & Six Brewing Company, both in the Springfield National Historic District.

“If you are not packaging, your tasting room is your bread and butter,” Nordquist said of the nano trend. “You have to have a great product. And that extends to making community an extension of the brand. It brings in more local consumers who may not ordinarily go to a brewery by making it a local gathering place.”

This year, for the first time, the Guild is hosting a conference August 7-9 to bring the state’s brewers together in Orlando for three days. Activities include panel discussions on topics ranging from brewing with Florida ingredients to trademark law, guest speakers like Garret Oliver of Brooklyn Brewing Company and Jim Koch of Samuel Adams Brewing Company and mingling with industry leaders in an expo hall filled with more than 30 vendors.

“Breweries in the state have grown exponentially,” said Nordquist of the conference. “Just a few years ago Florida only had something like 40 breweries. Now we have over 200. We want brewers to learn from each other, to learn about services that are out there and to have an opportunity to meet with their peers.”

Nordquist expects the Conference to draw as many as 300 attendees drawing brewers and others like distributer representatives, suppliers, legal and other allied brewing services.

“I think you’re going to see more companies wanting to do business with Florida brewing,” he says of what he expects to see after the conference. “I also hope we will see breweries taking the things they learn at the conference and adopt them to make better beer.”

That is a sentiment we can all get behind.

 

 

 
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Posted by on August 4, 2017 in Beer, Beer Industry

 

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Sam Adams announces mentoring experience winner

Image credit: Beerstreetjournal.com

Image credit: Beerstreetjournal.com

Jim Koch of Samuel Adams has long been a proponent of passing along his business knowledge to up-and-coming businesses both within the brewing industry and outside of it. Yesterday his company announced the winner of the 2015 “Brewing and Business Experinceship,” award.

Read the full press release below for more details:

BOSTON, Oct. 6, 2014 /PRNewswire/ — Samuel Adams today announced that San Diego County-based craft brewery ChuckAlek Independent Brewers has been selected as the winner of the 2015 “Brewing and Business Experienceship,” a unique mentoring opportunity awarded to one craft brewer annually as part of the Samuel Adams Brewing the American Dream program.

Similar to an extended internship, the Experienceship provides hands-on educational and enrichment experiences tailored to the winning brewery’s needs. As part of the program, ChuckAlek Independent Brewers will receive a trip to the Samuel Adams Boston Brewery for coaching and mentoring from a variety of Samuel Adams experts and brewers, including those involved in ingredients sourcing, sales and distribution, package design and more. Additionally, winners have the opportunity to brew a collaboration beer with Samuel Adams, and receive funding to attend industry events such as The Great American Beer Festival.

Founder and head brewer Grant Fraley, and co-founder and CEO Marta Jankowska were selected from craft brewer applicants that are part of Samuel Adams Brewing the American Dream, a micro-lending and coaching program for small business owners working in food, beverage, craft brewing and hospitality. The brewery was chosen by a panel of professionals from Samuel Adams and the program’s non-profit microlending partner Accion, based on their passion for brewing quality craft beer, current success, and strong growth potential.

“Our Brewing and Business Experienceship provides fellow craft brewers with important ongoing support and advice – something that I wish I had when starting Samuel Adams 30 years ago,” said Samuel Adams founder and brewer Jim Koch. “We understand how difficult it is to manage the many moving pieces of an up-and-coming brewery, and look forward to working and collaborating with Grant and Marta as they continue to provide innovative craft beers to the San Diego region.”

In 2013, Grant Fraley and Marta Jankowska opened ChuckAlek Independent Brewers in Ramona, CA of easternSan Diego County to turn their passion for reviving old, hard-to-find beer styles into a business. Last fall, Fraley and Jankowska looked to expand but faced difficulty securing traditional financing. They then turned to Brewing the American Dream, and were able to secure a $10,000 loan through Accion to help them develop draft beer sales in San Diego. What resulted was their ability to grow distribution to 30 accounts, and become one of the most widely distributed nano breweries in San Diego County.

“We’re very excited to be selected for the Samuel Adams Brewing and Business Experienceship Program,” said Fraley. “Our revivals of old-school beers are a unique contribution to the San Diego beer scene, and this invaluable opportunity will give us the support we need to help grow the brewery and get our uniquely hopped sessionable lagers and original-era porters in front of a wider audience. We look forward to working with the brewers and employees at Samuel Adams and can’t wait to visit the Boston Brewery.”

Samuel Adams Continues to Support the Craft Beer Movement
ChuckAlek Independent Brewers is the fourth craft brewery to receive the Brewing and Business Experienceship. Past winners include San Francisco, CA-based MateVeza, Rochester, NY-based Roc Brewing Co. and Denver, CO-based Brewery Rickoli. Each brewery released a limited-edition collaboration beer with Samuel Adams, and has received a loan through the Samuel Adams Brewing the American Dream program.  To date, the program has provided loans to more than a dozen craft brewers across the country in an effort to continue to support fellow craft brewers.

Created by Samuel Adams brewer and founder Jim Koch in partnership with Accion, the Samuel Adams Brewing the American Dream program provides two important components that Jim didn’t have access to when starting Samuel Adams 30 years ago: access to financing and nuts-and-bolts business advice. Since its creation in 2008, the program has provided more than $3 million in microloans to nearly 375 businesses nationwide, coached 4,000+ small business owners, and helped create or retain more than 2,000 jobs. To learn more, visithttp://btad.samueladams.com/.

 
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Posted by on October 7, 2014 in Craft Beer Brewery

 

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Craft Breweries take a can-do approach to packaging

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Photo by Marc Wisdom

The following article is brought to you by a new contributor to The Jax Beer Guy Blog, Lisa Jarman. Lisa brings a fresh and feminine outlook to the craft beer scene that should appeal to readers of both genders.

Join me in welcoming Lisa to the blog, we look forward to more interesting and engaging articles down the road.

Craft Breweries Take a Can-Do Approach to Packaging

By Lisa Jarman

The concept of craft beer in a can is heavily contested in the industry. Breweries such as Oskar Blues have been doing it successfully for years, while others have stuck to bottles for their packaging needs. But all that could be about to change. Gone is the stigma attached to the beer cans of old, as the beer can makes its comeback with fresh appeal. The aluminium can industry has been working with breweries to develop a can that doesn’t just protect the flavor of the beer it contains, but actually adds a few advantages of its own. The times certainly are a changing, and as the founder of the Boston Beer Co, Jim Koch, puts it, “It’s not your father’s beer can anymore.”

So what are the advantages of the humble can, and can beer really taste as good – or even better – than it does from a bottle?

Greener beer

Extracting aluminium from its ore is an energy intensive operation, and it’s easy to assume that a good old-fashioned glass bottle is going to do less damage to the environment than an aluminium can. However, according to Pablo Paster at Tree Hugger, it takes just 15g of aluminium to hold the same volume of beer as 170g of glass could. This not only cancels out the higher amount of energy required to obtain the aluminium, but also means that the impact of transporting the beer is lower in cans than it is in bottles, as the load is lighter and therefore requires less fuel per centimeter cubed of beer.

Once the can has been emptied and the beer enjoyed, it is apparently more likely that a can will be recycled than a bottle, as the recycling rates for glass are considerably lower than the recycling rates of aluminium. Recycling aluminium also has a greater impact than recycling glass, as the energy required to recycle glass is not far off the amount of energy required to produce it in the first place.

Savoring the taste

Despite the common opinion that beer tastes worse from a can than it does from a bottle, the can does provide benefits to the taste as well as the environment. Paster writes that, according to the founder of the Maui Brewing Company, “beer has three enemies; oxidation, light and heat”, and so breweries are finally coming to recognize that cans can protect the beer from at least two out of the three.

Brian O’Reilly, brewmaster at Sly Fox, praises the can: “Really, the one thing that’s really beautiful about beer in a can is the seal. The double seam on top, the way the end or the lid gets sealed to the can, protects the beer from oxygen much, much better than a crown.”

The can may not be able to protect the beer from the heat, but it can protect it from the light as well as from oxygen, which is not something that can be said of the bottle. This means that beer in a can travels better and can enjoy a longer shelf life than beer in a bottle, and that drinkers can enjoy a better taste. New developments in can production have also led to different lips and lids that come of completely, so making it easier to drink from than an ordinary ring-pull can.

The practicality of a can

The lighter weight of canned beer has already been considered as an environmental advantage, but it’s more practical for consumers, too. A camping trip, barbecue on the beach or even just a walk home from the store is going be a lot easier with a six pack of cans than a six pack of bottles. Given that cans tend to contain a greater volume of beer than bottles, consumers can enjoy more beer for their efforts. Once again, after the beer has been enjoyed, the cans can be crushed down to take up as little space as possible on the journey home, rather than having to carry a cumbersome and clanking bag of bottles back to the car.

Branding, marketing and twenty-first century technology

From the breweries’ perspective, the cans bring far greater advertising possibilities than bottles, in that the entire can can be covered in branding. New technology can also add a little novelty to the can, which can make it more appealing to consumers. This may not be as relevant to smaller craft breweries, but the larger lager companies have certainly been taking advantage of it. Coors, for example, sold its Coors Light in ‘cold-activated cans’, which showed an image of mountains on the can that turned from white to blue as the can cooled to the right temperature. More recently, Budweiser launched its ‘bowtie can‘, created by Annheuser-Busch. Craft beers these are not, but they have certainly attracted some market attention.

The possibilities for decorating cans are far greater than the possibilities for decorating bottles, which presents huge opportunities to breweries either to use the can to attract the attention of consumers, or to increase their revenue through advertising for other companies. There is also the novelty aspect of can decoration – as demonstrated by Budweiser and Coors – which could see companies offering uniquely-decorated cans of beer to their clients, to complement other branded freebies such as cooling can jackets and personalized beer glasses. Other partnerships could spring up in the beer industry, taking their lead from publicity partnerships such as Coca-Cola and John Paul Gaultier. In 2012, the designer teamed up with Coca-Cola to create limited edition cans of Diet Coke. It’s only really the beginning for canned beer, but it wouldn’t be completely surprising if this sort of advertising and branding continued to pop up throughout the industry.

Ultimately, when it comes down to it, if the beer doesn’t taste good then customers won’t keep coming back. It’s all very well offering a gimmick or mildly interesting variation on packaging, but as Koch says: “If it doesn’t make the beer taste better, then don’t do it just to get noticed. The customer will reward you with more of their business if you give them a better tasting product than their alternatives.”

 

 
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Posted by on July 27, 2013 in Beer Cans, Beer Industry

 

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Samuel Adams Brewing to offer “bride ale,” marriages at Boston brewery

brewleywedJune is traditionally the month for marriage. The folks over at Samuel Adams Brewing Company in Boston, Mass. recognize this and have brewed up a very special, one-of-a-kind beer to commemorate this traditional month of matrimony. And, if the mood strikes you, they will even let loving couples exchange their vows in the brewery.

But, in order to get your hands on the brew, dubbed Brewleywed Ale, you will have to appear in person at the Samuel Adams Brewery in Boston on Wednesday, June 26. So, if you are not currently in Boston, you may have a hard time getting your hands on the limited release brew.

According to the brewery’s blog, “Just 300 cases of this Belgian stylebride ale” have been brewed for the big day, so whether you’re engaged, married or celebrating an anniversary – or looking for a unique gift – line up for your opportunity to purchase a bottle or case. Brewlywed Ale will be available in 750mL, cork-finished bottles.”

Last year Sam Adams started this new tradition of celebrating the union of two people by brewing its first batch of the Belgian-style “bride ale.” Beer has been a traditional part of weddings for millennia. In fact the word honeymoon describes the ancient practice of supplying a newly-wed couple with mead – or honey beer – for the first moon, or month of their marriage in hopes of a swift conception. In addition, the medieval word “ale” comes from the word “bridal.” No wonder beer is such an integral part of weddings!

If you are lucky enough to be in the immediate vicinity of the brewery for the release of Brewleywed Ale, and happen to have a valid Massachusetts marriage license, the folks at the brewery would be pleased to help you tie the knot. a Justice of the Peace available to perform ceremonies on the spot while string quartet Maestro Musicians serenades couples in the background. Need a Best Man (or Maid of Honor)? Jim Koch, founder and owner of Samuel Adams, will be on hand to witness your special day.

If you are just there for the beer, you can pick up the 750 mL bottles for $14.99 at the brewery, June 26 only.

 
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Posted by on June 26, 2013 in Belgian

 

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